MedTech: Dentist Heroes receives seed investment
Bielefeld — Buying dental equipment as easy as buying shoes! With its independent online platform, the Bielefeld-based startup Zahnarzt-Helden not only brings sales to the Internet, but also fundamentally changes the way large-scale dental equipment is acquired, used and technically serviced. The High-Tech Gründerfonds (HTGF) finances this innovation together with the Technology Fund OWL managed by EnjoyVenture as well as several business angels within the scope of a seed investment in the amount of millions.
Until now, dentists have only been able to purchase dental equipment through consultants at specialist dealers — in a time-consuming and non-transparent process. Thanks to Zahnarzt-Helden, dentists can now purchase large-scale dental equipment such as treatment units, X‑ray units and intraoral scanners online and at fair prices via www.zahnarzt-helden.de. With the option of a long-term rental, the startup provides an alternative financing method to the classic purchase or leasing, which has long been common in other industries. And not only for dental equipment, but also for technical service, which can be taken advantage of via a monthly subscription.
Among other things, Zahnarzt-Helden would like to use the seed investment to set up an online platform on which, for the first time, all the information required for a device purchase is bundled and presented independently. In addition, the existing service technician network of over 80 partners to date is to be further expanded and consolidated. “Not only are we changing the way we use equipment, but we’re also putting an end to nasty financial surprises when it comes to technical service work. Our flat rate for technical support enables dentists to plan costs,” explains Philip Pieper, co-founder & CEO of Zahnarzt-Helden.
Maurice Kügler, Investment Manager at HTGF: “Zahnarzt-Helden has the potential to transform the dental equipment retail industry with its market approach. The company’s market success to date impressively confirms this.” Stefan Bölte, Investment Manager at Technologiefonds OWL, adds: “The trio of founders convinced us immediately. With the approach of Zahnarzt-Helden, an industry will be sustainably changed and dentists will benefit from the new market transparency.”
The foundation for founding the company was laid two years ago through the Founders Academy and the accelerator program of the Founders Foundation, Ostwestfalen’s startup cadre. To date, more than 3,000 dentists have already taken advantage of the Zahnarzt-Helden offer, showing the team led by founder trio Carsten Janetzky, Philip Pieper and Martin Wertgen that they are on the right track with their restructuring of the dental market.
About the dentist heroes GmbH
Zahnarzt-Helden GmbH, based in Bielefeld, was founded in December 2017 by Carsten Janetzky, Philip Pieper and Martin Wertgen and currently employs 20 people. The company’s goal is to make the dental market fairer and more transparent for dentists. An independent online platform enables dentists to quickly and easily purchase costly large-scale equipment for their practice. In this context, Zahnarzt-Helden is not only responsible for comprehensive product advice and the purchase of dental equipment, but also offers permanent technical service at a monthly rate.
The seed investor High-Tech Gründerfonds (HTGF) finances technology startups with growth potential. With a total volume of EUR 895.5 million distributed across three funds and an international partner network, HTGF has already supported more than 540 startups since 2005. His team of experienced investment managers and startup experts supports the young companies with know-how, entrepreneurial spirit and passion. The focus is on high-tech start-ups in the software, media and Internet sectors, as well as hardware, automation, healthcare, chemicals and life sciences. More than EUR 2 billion in capital has been invested in the HTGF portfolio by external investors in more than 1,400 follow-on financing rounds to date. The fund has also successfully sold shares in more than 100 companies.
Investors in the public-private partnership include the German Federal Ministry for Economic Affairs and Energy, KfW Capital, the Fraunhofer-Gesellschaft and the business enterprises ALTANA, BASF, Bayer, Boehringer Ingelheim, B.Braun, Robert Bosch, BÜFA, CEWE, Deutsche Post DHL, Dräger, Drillisch AG, EVONIK, EWE AG, FOND OF, Haniel, Hettich, Knauf, Körber, LANXESS, media + more venture Beteiligungs GmbH & Co. KG, PHOENIX CONTACT, Postbank, QIAGEN, RWE Generation SE, SAP, Schufa, Schwarz Gruppe, STIHL, Thüga, Vector Informatik, WACKER and Wilh. Werhahn KG.
About the Technology Fund OWL
The Technology Fund OWL focuses in particular on startups from the IT or IoT sectors as well as on innovative business models with high market and scaling potential. The fund managed by EnjoyVenture has been on the market since 2017 as an early-stage investor with 5 investments to date. Initiated by the shareholders Sparkasse Paderborn-Detmold, NRW Bank, Phoenix Contact and Unity AG and supported by the fund management EnjoyVenture, the leading-edge cluster it’s OWL and the Technology Transfer and Start-up Center of the University of Paderborn (TecUP), the Technology Fund OWL can invest up to 1.5 million euros in an investment.