YPOG advises Consumer Edge on the acquisition of Qentnis
Cologne, Germany, June 09, 2022 — Data insight company Consumer Edge has acquired Qentnis GmbH. As a result, the two companies now operate jointly in the USA and Europe, two of the world’s most important consumer markets.
Consumer Edge is a leading data analytics company focused on the international consumer market, based in New York, USA. The acquisition of the Berlin-based startup is Consumer Edge’s response to the growing demand for accurate, always-on consumer spending data and expands its comprehensive offering of multinational, consumer-focused alternative data and research solutions to the pan-European market.
About Consumer Edge
Founded in 2009 by CEO Bill Pecoriello, Consumer Edge is a data analytics solutions provider focused on the global consumer market. They provide key players in the investment and business landscape with best-in-class alternative data products and tools to enable advanced strategic decision making. Consumer Edge’s suite of products, consisting of data feeds, templates, and visualization platforms, provides optimal insight into consumer behavior by linking numerous privacy-compliant data types across geographies. This allows for actionable insights that are supported by the near real-time market intelligence and benchmarking capabilities available at the retailer, brand and item levels. https://consumer-edge.com
About Qentnis GmbH
Qentnis is a German, Berlin-based data company that provides unique insights for institutional investors and corporations. Qentnis’ core business is the collection, processing, allocation and aggregation of anonymized transaction data. The offer is aimed at institutional investors, the private equity sector and companies that want to learn more about market and company trends in order to form and validate investment hypotheses. Qentnis was founded in 2019 by Benedikt Ernst and Simon Kröger with IONIQ Group as the main investor. https://www.qentnis.com
Advisor:inside Consumer Edge: YPOG
Dr. Benjamin Ullrich, Photo (Co-Lead, Transactions), Partner
Dr. Johannes Janning (Co-Lead, Transactions), Associated Partner
Jonathan Görg (Transactions), Associate
Dr. Benedikt Flöter (IP/IT), Associated Partner
Anna Eickmeier (IP/IT, Data Protection), Senior Associate
Stefan Richter (Tax), Partner
Ann-Kristin Lochmann (Tax), Associated Partner
Dr. Christoph Lüttenberg (Corporate), Associate
The YPOG team worked closely with a team from Lowenstein Sandler, led by Alex D. Leibowitz, on U.S. legal matters and partnered with boutique law firms Push Wahlig Workplace Law on employment law matters, and KNPZ Attorneys at Law on business law matters.
YPOG is a specialist tax and commercial law firm operating in the core areas of Corporate, Funds, Litigation, Tax, Transactions, IP/IT, Notary Services, Banking + Financial Services and FinTech + Blockchain. The YPOG team advises a wide variety of clients. These include emerging technology companies and family-run medium-sized enterprises as well as corporations and private equity/venture capital funds. YPOG is one of the leading addresses for venture capital, private equity and fund structuring in Germany. The firm and its partners are nationally and internationally ranked by JUVE, Best Lawyers, Legal 500, Focus, and Chambers and Partners. Today, YPOG employs more than 90 experienced lawyers, tax advisors, tax specialists and a notary in three offices in Berlin, Hamburg and Cologne. www.ypog.law as well as www.linkedin.com/company/ypog.