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Willkie advises commercetools on the acquisition of Frontastic

Photo: Dr. Kamyar Abrar, Part­ner at Will­kie Farr & Gallag­her LLP in Frankfurt
1. Febru­ary 2022

Frank­furt a. M. — commer­ce­tools GmbH, a port­fo­lio company of Insight Part­ners, has acqui­red the compo­sable front-end provi­der Fron­tastic GmbH. Foun­ded in 2017, Fron­tastic is a compo­sable front-end plat­form that enab­les busi­ness and deve­lo­p­ment teams to create unique commerce sites. Within a short time Fron­tastic has success­fully estab­lis­hed itself as the new stan­dard for commerce front­ends. Will­kie Farr & Gallag­her LLP advi­sed commer­ce­tools GmbH on this transaction.

Foun­ded in Munich, commer­ce­tools is a leading plat­form for next-gene­r­a­­tion B2C and B2B commerce, offe­ring advan­ced tech­no­logy that enab­les compa­nies to over­come the limi­ta­ti­ons of tradi­tio­nal commerce plat­forms. commer­ce­tools has intro­du­ced a modu­lar, API and cloud-based commerce plat­form that lever­a­ges micro­ser­vices to give busi­nes­ses the flexi­bi­lity and speed they need to deli­ver excep­tio­nal digi­tal commerce expe­ri­en­ces. This solu­tion, now known as “head­less commerce,” is the foun­da­tion for modern tech­no­logy systems. commer­ce­tools has offices in the US, Europe and Asia Paci­fic and employs over 300 people. commer­ce­tools’ soft­ware has been imple­men­ted by compa­nies in a variety of indus­tries, from retail and manu­fac­tu­ring to telecom­mu­ni­ca­ti­ons and fashion.

Advi­sor commer­ce­tools GmbH: Will­kie advi­sed on all aspects of the transaction

The Will­kie team was led by the part­ners Dr. Kamyar Abrar (photo ) and Miriam Steets (both Corporate/M&A, Frank­furt) and inclu­ded part­ner Dr. Bettina Bokeloh (Tax, Frank­furt), coun­sel Wulf Kring (Tax) and Wolf­gang Münchow (Corporate/M&A, both Frank­furt) and asso­cia­tes Sebas­tian Bren­ner, Nils Bock, Phil­ipp Oehler­king (all Corporate/M&A) and Dr. Nadine Kramer (Labor Law, all Frankfurt).

Advi­sor commer­ce­tools GmbH: KNPZ Rechts­an­wälte advi­sed on IP issues

The KNPZ team was led by part­ner Dr. Kai-Uwe Plath and inclu­ded asso­cia­tes Jan Schä­fer, Matthias Struck and Dr. Enno ter Haze­borg (all Hamburg).

About Will­kie Farr & Gallag­her LLP

Will­kie Farr & Gallag­her LLP is an inter­na­tio­nal law firm of more than 1,000 lawy­ers with offices in Brussels, Chicago, Frank­furt, Hous­ton, London, Los Ange­les, Milan, New York, Palo Alto, Paris, Rome, San Fran­cisco and Washing­ton. www.willkie.com

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