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Photo: Norbert Heller, Partner at BU Bregal Unternehmerkapital (Photo © BU)

SnelStart enters into partnership with BU Bregal Unternehmerkapital

Photo: Norbert Heller, Part­ner at BU Bregal Unter­neh­mer­ka­pi­tal (Photo © BU)
16. Octo­ber 2025

Zug / Alkmaar — Snel­Start, a family-owned company and market leader in finan­cial manage­ment soft­ware for accoun­tancy firms, small busi­nesses and the self-employed in the Nether­lands, announ­ces a new part­ner­ship with BU Bregal Unter­neh­mer­ka­pi­tal (“BU”), a leading entre­pre­neu­rial invest­ment company focu­sed on family and medium-sized businesses.

With a diver­si­fied client base of around 170,000 clients, inclu­ding over 5,000 accoun­ting firms, Snel­Start has built its strong market posi­tion through a distinctly client-centric market stra­tegy and conti­nuous inno­va­tion. Snel­Start is guided by the vision of helping entre­pre­neurs in an incre­asingly complex digi­tal world with tailor-made solutions. 

The stra­te­gic part­ner­ship is based on a shared vision: to further expand Snel­Star­t’s market leader­ship, acce­le­rate inno­va­tion and deli­ver value to custo­mers through tech­no­logy, service and opera­tio­nal excel­lence. Toge­ther, Snel­Start and BU aim to expand the company’s reach, further deve­lop the product plat­form and conti­nue to set the highest stan­dards in user-frien­d­­li­­ness and custo­mer satisfaction. 

Herman Wees­sies, co-owner and CEO of Snel­Startexplains: “For us as a family busi­ness, it is crucial to find the right part­ner for the next phase of Snel­Star­t’s growth. We were not just looking for an inves­tor, but a part­ner who would help us to further deve­lop the plat­form for our custo­mers. A part­ner who under­stands entre­pre­neurs, shares our values, belie­ves in our long-term inde­pen­dent deve­lo­p­ment and puts custo­mers at the center. With BU, we have found exactly this part­ner: an entre­pre­neu­rial invest­ment company with deep soft­ware exper­tise, many years of expe­ri­ence and specia­liza­tion in working with family busi­nesses and a part­ner­ship mind­set focu­sed on sustainable growth. Toge­ther, we are ready to take Snel­Start to the next level.”

Norbert Heller, Part­ner at BU (photo © BU), adds: “Snel­Start is an excep­tio­nal company with an impres­sive growth trajec­tory and an entre­pre­neu­rial manage­ment team with a long-term vision and strong custo­mer focus. We are convin­ced of the company’s poten­tial and look forward to its contin­ued success. With our soft­ware exper­tise, colla­bo­ra­tive part­ner­ship and long-term perspec­tive, we aim to acce­le­rate Snel­Star­t’s deve­lo­p­ment and further streng­then its posi­tion as a market leader with a growing and satis­fied custo­mer base. The passion and commit­ment of Herman Wees­sies and his team is inspi­ring. We look forward to accom­pany­ing the Snel­Start team on this jour­ney in the future.”

b, adds: “BU has been active in the Nether­lands for over eight years and supports its part­ner compa­nies in their growth ambi­ti­ons in the region. With Snel­Start, we are taking the next step by brin­ging our exten­sive exper­tise in deve­lo­ping market leaders directly to the Nether­lands. The Nether­lands is home to many excel­lent hidden cham­pi­ons that are ready to take the next step in their growth through part­ner­ship — and BU is ideally posi­tio­ned to accom­pany them on this journey.”

The tran­sac­tion is still subject to the comple­tion of the consul­ta­tion process of the Snel­Start works coun­cil and the neces­sary regu­la­tory appr­ovals and procedures.

About Snel­Start

Foun­ded in 1982 and with multi­ple loca­ti­ons in the Nether­lands, Snel­Start is a fast-growing soft­ware solu­ti­ons provi­der that deve­lops intui­tive finan­cial manage­ment and accoun­ting soft­ware for the self-employed, small busi­nesses and accoun­tancy firms. With over four deca­des of expe­ri­ence, Snel­Start now helps almost 170,000 entre­pre­neurs to simplify their finan­cial proces­ses, increase effi­ci­ency and gain better insight into their busi­ness perfor­mance. — www.snelstart.nl

About BU Bregal Unternehmerkapital

BU Bregal Unter­neh­mer­ka­pi­tal (“BU”) is a leading private equity firm with offices in Zug, Munich, Milan and London. With over €7 billion in assets under manage­ment (AuM), BU is the largest mid-cap inves­tor head­quar­te­red in the DACH region. With the mission to be the prefer­red part­ner for entre­pre­neurs and family busi­nesses, BU focu­ses on part­ner­ships with market leaders and “hidden cham­pi­ons” with strong manage­ment teams and growth poten­tial. Since its foun­da­tion in 2015, the funds advi­sed by BU have inves­ted in more than 150 compa­nies with over 29,000 employees. Around 10,000 jobs have been crea­ted in the process. BU supports entre­pre­neurs and fami­lies as a stra­te­gic part­ner to further deve­lop, inter­na­tio­na­lize and digi­ta­lize their compa­nies, helping them to create sustainable value respon­si­bly and with a view to the next gene­ra­tion. — www.bu-partners.com

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