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ARQIS advises Fit Reisen on the sale of KMW Reisen to HomeToGo

Photo: Home­ToGo foun­ders Nils Regge, Patrick Andrä and Wolf­gang Heigl from left to right © Hometogo
23. Decem­ber 2023

Düssel­dorf — ARQIS has advi­sed Fit Reisen on the sale of KMW Reisen GmbH to Home­ToGo. KMW Reisen GmbH (KMW) opera­tes under kurz-mal-weg. de is a leading online travel portal for short trips in the DACH region. Foun­ded in 2001, the online pioneer Kurz Mal Weg has been part of the Fit Reisen Group (fitreisen.de) based in Frank­furt am Main since 2016.

Home­ToGo was foun­ded in 2014 and makes vaca­tion rentals easily acces­si­ble to ever­yone. Since then, the listed Berlin-based company has grown steadily and deve­lo­ped into the SaaS-enab­­led market­place with the world’s largest selec­tion of vaca­tion rentals (over 15 million listings). Home­ToGo SE is listed on the Frank­furt Stock Exch­ange under the ticker symbol “HTG”.

At the same time as acqui­ring KMW Reisen GmbH from Fit Reisen, Home­ToGo acqui­res a majo­rity stake in Super Urlaub GmbH. As a result of this tran­sac­tion, Home­ToGo will hold a 51% majo­rity stake in the combi­ned company. These include the two brands Kurz Mal Weg and Kurz­ur­laub, two leading specia­lists for themed tours and hotel offers for short breaks in the DACH region and neigh­bor­ing countries.

OMMAX advi­sed Fit Reisen Group on the sale of KMW Reisen GmbH (“Kurz Mal Weg”) to a subsi­diary of Home­ToGo SE. Home­ToGo thus holds a 51% majo­rity stake in the combi­ned company.

OMMAX conduc­ted a compre­hen­sive commer­cial vendor due dili­gence, criti­cally evalua­ting Kurz Mal Weg’s current busi­ness model, compe­ti­tive posi­tion, market envi­ron­ment and busi­ness plan. This thorough assess­ment under­li­ned Kurz Mal Weg’s excep­tio­nal strengths and confirmed its status as the leading specia­list provi­der in the DACH market for the sale of themed tours in conjunc­tion with hotel offers for short breaks.

The sale of the two compa­nies took place as part of a bidding process led by Carls­quare as M&A advi­sor. The parties have agreed not to disc­lose the purchase price.

The ARQIS part­ner in charge of this mandate, Dr. Lars Laeger, alre­ady advi­sed Fit Reisen on the acqui­si­tion of the busi­ness of KMW Reisen GmbH from the insol­vency of the former Unis­ter Group.

Consul­tant Fit Reisen: ARQIS (Düssel­dorf)
Dr. Lars Laeger (lead; M&A), Thomas Chwa­lek (M&A), Johan­nes Landry (M&A), Lisa-Marie Niklas (employ­ment law), Marcus Noth­hel­fer (IP); Coun­sel: Jens Knip­ping, Dennis Reisich (both: tax); Mana­ging Asso­cia­tes: Dr. Denis Schütz (M&A); Asso­cia­tes: Katrin Ludwig (M&A), Rolf Tichy (IP)

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