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Photo: One of the investors in Brighter AI: Alberto Pérez Arranz Investment Manager, Giesecke+Devrient (Photo: G+D)

Bird & Bird advises Milestone on the acquisition of Brighter AI

Photo: One of the inves­tors in Brigh­ter AI: Alberto Pérez Arranz Invest­ment Mana­ger, Giesecke+Devrient (Photo: G+D)
30. April 2025

Munich — Mile­stone, a Copen­ha­­gen-based subsi­diary of Canon and a leading global provi­der of video surveil­lance tech­no­logy, is acqui­ring Berlin-based AI start-up Brigh­ter AI.

Foun­ded in 2017, Brigh­ter AI uses arti­fi­cial intel­li­gence to anony­mize video data in accordance with Euro­pean data protec­tion regu­la­ti­ons. Exis­ting coope­ra­tion part­ners include Volks­wa­gen, Deut­sche Bahn and the US chip manu­fac­tu­rer Nvidia. 

With the acqui­si­tion of Brigh­ter AI, Mile­stone is pursuing the clear goal of estab­li­shing itself as a Euro­pean market leader for secure and privacy-compli­­ant video data analy­sis. CEO Thomas Jensen is convin­ced that the market for data anony­miza­tion will conti­nue to grow stron­gly. By lever­aging Brigh­ter AI’s tech­no­logy, which is alre­ady used by well-known compa­nies world­wide, Mile­stone aims to further streng­then and expand its posi­tion in the field of AI-powered video surveil­lance solutions. 

With this tran­sac­tion, Mile­stone under­lines the incre­asingly influ­en­tial role of arti­fi­cial intel­li­gence in Europe.

Advi­sors to Mile­stone: Bird & Bird

Asso­ciate Yannick Stahl, LL.M. and Part­ner Stefan Münch (both Corpo­rate, M&A, Munich), Part­ner Dr. Ralph Panzer, Coun­sel Sandy Gerlach (both Employ­ment Law, Munich), Part­ner Dr. Rolf Schmich and Coun­sel Michael Brüg­ge­mann (both Tax Law, Frank­furt), Part­ner Dr. Stephan Wald­heim (EU & Compe­ti­tion, Düsseldorf). 

About Brigh­ter AI

To protect every iden­tity in the public domain, brigh­ter AI offers privacy services that enable any orga­niza­tion — working with privacy-sensi­­tive image data — to focus on its core busi­ness objec­ti­ves. This is achie­ved through next-gene­ra­­tion privacy tech­no­lo­gies, seam­less usage and meeting indi­vi­dual needs through custo­miza­tion options.
www.brighter.ai

About Bird & Bird

As a leading inter­na­tio­nal law firm, Bird & Bird is the part­ner for ever­yone who wants to defend and streng­then their super­powers. Thanks to our orig­ins in IP law, we under­stand the core of every company, the requi­re­ments of the market and compe­ti­tion and how to achieve sustainable success. We call it sector focus. And with this DNA, we are now your law firm for all legal issues rela­ting to tech­no­logy, digi­ta­liza­tion and regu­la­tion. With over 1,600 lawy­ers in 32 offices in 22 count­ries, we are repre­sen­ted in Europe, North America, the Middle East, Asia-Paci­­fic and Africa and main­tain close rela­ti­onships with law firms in other parts of the world. In Germany, we are repre­sen­ted by more than 280 lawy­ers in Düssel­dorf, Frank­furt, Hamburg and Munich. For more infor­ma­tion visit www.twobirds.com.

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