Noah Conference gathers the most successful players of the digital scene in Europe
The NOAH Conference stands for professional networking of the leading minds of the European digital ecosystem. We want to be a marketplace where top people from the Internet, traditional business and the financial industry meet, exchange ideas, do business with each other to drive Europe’s digital development — all in an open informal atmosphere.
There are a few. Fintech is currently very exciting, especially in Germany, because the sector is very large and digitization is still relatively in its infancy. It will be exciting to see if challengers like Number26, Solarisbank, Finleap or Stripe will manage to take significant market share from traditional banks.
Another topic is mobility. Companies like Flixbus, BlaBlaCar , and Gett are using Big Data analytics to make transportation more effective and cheaper. Sharing models such as DriveNow and Self Driving Cars inevitably raise the question of how relevant private vehicle ownership will be in the future.
SaaS is also very exciting. What is happening right now is that services traditionally performed by people have turned into software products. Software of all kinds is becoming available and affordable to ever larger target groups, which in turn makes technology leadership through partnerships with top service providers an absolute must.
That’s why we not only have nearly 40 exhibitors at the conference, but also a separate stage where service providers showcase their market-leading solutions to the biggest challenges of the digital world. It is anticipated that the CEOs of all of the above companies will speak at our conference on 22. and June 23 in Berlin.
Interesting question, which is not so easy to answer, as some of the data is not publicly available. Most early stage startups are typically funded by local angels and VCs, often from the founders’ past or background. The most active German VCs include HTGF, Holtzbrinck Ventures and Earlybird, but also (partially) state-owned companies such as IBB or KfW.
However, the majority of the invested capital flows into later growth financing, in which foreign investors in turn account for a significantly higher share, as they are able to raise larger funds and make individual investments. Examples here are traditional growth funds such as Insight Ventures (Dawanda, Delivery Hero, teamviewer, trivago) or, for some time now, even asset managers who dare to make direct investments. An outstanding example is Baillie Gifford, with her investments in AUTO1, HelloFresh or Home24.
There are not many German growth investors who are able to invest 50 million euros in a single company, probably Lakestar and Holtzbrinck are the only ones at the moment. At a time when megafunds are being raised internationally (e.g. Softbank’s $100 billion fund), there is still a lot to be done to keep a larger share of the word creation generated by German companies in Germany. It must be said, of course, that Germans participate significantly in the success of international investors, either directly through fund investments or indirectly through pension funds, insurance companies or asset managers.