


{"id":43959,"date":"2017-12-19T18:10:12","date_gmt":"2017-12-19T16:10:12","guid":{"rendered":"https:\/\/newserver.fyb.de\/produkt\/cfo-4-0-impact-of-digitalization-on-the-activities-of-the-chief-financial-officer\/"},"modified":"2017-12-19T18:10:12","modified_gmt":"2017-12-19T16:10:12","slug":"cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer","status":"publish","type":"product","link":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/","title":{"rendered":"CFO 4.0 \u2014 Impact of digitalization on the activities of the Chief Financial Officer"},"content":{"rendered":"<p><strong>Chris\u00adtina Johans\u00adson<\/strong> \u2014 Chief Finan\u00adcial Offi\u00adcer Bucher Indus\u00adtries, Zurich (Switz\u00ader\u00adland)<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>The digi\u00adtal trans\u00adfor\u00adma\u00adtion is chan\u00adging ever\u00ady\u00adday life in more and more compa\u00adnies. New employees are selec\u00adted via tablet or are no longer hired at all because robots take over their func\u00adtion, social networks play a major role in commu\u00adni\u00adca\u00adtion with custo\u00admers, and inte\u00adres\u00adted parties parti\u00adci\u00adpate in a company\u2019s inno\u00adva\u00adtion process via crowd\u00adsour\u00adcing. The uphe\u00adavals are serious, but their impact is still unde\u00adre\u00adsti\u00adma\u00adted far too often. Compa\u00adnies of all sizes and from all indus\u00adtries are affec\u00adted by digi\u00adtiza\u00adtion. While certain sectors, such as tele\u00adcom\u00admu\u00adni\u00adca\u00adti\u00adons or media, have alre\u00adady under\u00adgone funda\u00admen\u00adtal change, others, such as corpo\u00adrate finance, are only just beginning.<\/strong><\/p>\n<p>What they all have in common is that, as a result of the new tech\u00adno\u00adlo\u00adgies, they have to subject their busi\u00adness models to a funda\u00admen\u00adtal exami\u00adna\u00adtion and rethink their own posi\u00adtion, orga\u00adniza\u00adtion and asso\u00adcia\u00adted profes\u00adsio\u00adnal roles. On the one hand, digi\u00adtiza\u00adtion promo\u00adtes inno\u00adva\u00adtion and crea\u00adtes attrac\u00adtive growth oppor\u00adtu\u00adni\u00adties; on the other, it can quickly become a threat to tradi\u00adtio\u00adnal value crea\u00adtion approaches.<\/p>\n<p>In other words, if you want to meet custo\u00admer needs in the long term and at the same time stay ahead of the compe\u00adti\u00adtion, you need to proac\u00adtively seize the oppor\u00adtu\u00adni\u00adties offe\u00adred by digi\u00adtal trans\u00adfor\u00adma\u00adtion. Only in this way can compa\u00adnies main\u00adtain their compe\u00adti\u00adti\u00adve\u00adness, reduce costs and increase effi\u00adci\u00adency. One of the biggest problems is that clas\u00adsic busi\u00adness models can hardly be flexi\u00adbly trans\u00adfer\u00adred to new and inno\u00adva\u00adtive busi\u00adness oppor\u00adtu\u00adni\u00adties. The pres\u00adsure to find an agile stra\u00adtegy for digi\u00adtiza\u00adtion and the deve\u00adlo\u00adp\u00adment of inno\u00adva\u00adtive, digi\u00adtal products and services is corre\u00adspon\u00addin\u00adgly&nbsp;high.<\/p>\n<p>Digi\u00adtiza\u00adtion does not replace a successful core busi\u00adness, but supports it.<\/p>\n","protected":false},"featured_media":40945,"comment_status":"open","ping_status":"closed","template":"","meta":{"wp_typography_post_enhancements_disabled":false},"product_brand":[],"product_cat":[2452,2456,2524],"product_tag":[1424,1703,1704,1707,1712],"class_list":{"0":"post-43959","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-ebook-en","7":"product_cat-fyb-2018-en","8":"product_cat-christina-johansson-en","9":"product_tag-digitization","10":"product_tag-cfo-4-0-en","11":"product_tag-christina-johansson-en","12":"product_tag-innovation-process","13":"product_tag-crowdsourcing-en","14":"pa_ausgabe-deutsch-en","15":"pa_ausgabe-englisch-en","17":"first","18":"outofstock","19":"taxable","20":"shipping-taxable","21":"purchasable","22":"product-type-variable"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook\" \/>\n<meta property=\"og:description\" content=\"The digital transformation is changing everyday life in more and more companies. New employees are selected via tablet or are no longer hired at all because robots take over their function, social networks play a major role in communication with customers, and interested parties participate in a company&#039;s innovation process via crowdsourcing. The upheavals are serious, but their impact is still underestimated far too often. Companies of all sizes and from all industries are affected by digitization. While certain sectors, such as telecommunications or media, have already undergone fundamental change, others, such as corporate finance, are only just beginning. What they all have in common is that, as a result of the new technologies, they have to subject their business models to a fundamental examination and rethink their own position, organization and associated professional roles. On the one hand, digitization promotes innovation and creates attractive growth opportunities; on the other, it can quickly become a threat to traditional value creation approaches. In other words, if you want to meet customer needs in the long term and at the same time stay ahead of the competition, you need to proactively seize the opportunities offered by digital transformation. Only in this way can companies maintain their competitiveness, reduce costs and increase efficiency. One of the biggest problems is that classic business models can hardly be flexibly transferred to new and innovative business opportunities. The pressure to find an agile strategy for digitization and the development of innovative, digital products and services is correspondingly high. Digitization does not replace a successful core business, but supports it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/\" \/>\n<meta property=\"og:site_name\" content=\"FYB Financial Yearbook\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png\" \/>\n\t<meta property=\"og:image:width\" content=\"334\" \/>\n\t<meta property=\"og:image:height\" content=\"298\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/\",\"url\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/\",\"name\":\"CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook\",\"isPartOf\":{\"@id\":\"https:\/\/www.fyb.de\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png\",\"datePublished\":\"2017-12-19T16:10:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage\",\"url\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png\",\"contentUrl\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png\",\"width\":334,\"height\":298},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.fyb.de\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FYB Shop\",\"item\":\"https:\/\/www.fyb.de\/en\/shop\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"CFO 4.0 \u2014 Impact of digitalization on the activities of the Chief Financial Officer\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.fyb.de\/en\/#website\",\"url\":\"https:\/\/www.fyb.de\/en\/\",\"name\":\"FYB Financial Yearbook\",\"description\":\"For Your Business\",\"publisher\":{\"@id\":\"https:\/\/www.fyb.de\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.fyb.de\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.fyb.de\/en\/#organization\",\"name\":\"FYB Financial Yearbook\",\"url\":\"https:\/\/www.fyb.de\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.fyb.de\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2020\/06\/logo.svg\",\"contentUrl\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2020\/06\/logo.svg\",\"caption\":\"FYB Financial Yearbook\"},\"image\":{\"@id\":\"https:\/\/www.fyb.de\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/","og_locale":"en_US","og_type":"article","og_title":"CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook","og_description":"The digital transformation is changing everyday life in more and more companies. New employees are selected via tablet or are no longer hired at all because robots take over their function, social networks play a major role in communication with customers, and interested parties participate in a company's innovation process via crowdsourcing. The upheavals are serious, but their impact is still underestimated far too often. Companies of all sizes and from all industries are affected by digitization. While certain sectors, such as telecommunications or media, have already undergone fundamental change, others, such as corporate finance, are only just beginning. What they all have in common is that, as a result of the new technologies, they have to subject their business models to a fundamental examination and rethink their own position, organization and associated professional roles. On the one hand, digitization promotes innovation and creates attractive growth opportunities; on the other, it can quickly become a threat to traditional value creation approaches. In other words, if you want to meet customer needs in the long term and at the same time stay ahead of the competition, you need to proactively seize the opportunities offered by digital transformation. Only in this way can companies maintain their competitiveness, reduce costs and increase efficiency. One of the biggest problems is that classic business models can hardly be flexibly transferred to new and innovative business opportunities. The pressure to find an agile strategy for digitization and the development of innovative, digital products and services is correspondingly high. Digitization does not replace a successful core business, but supports it.","og_url":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/","og_site_name":"FYB Financial Yearbook","og_image":[{"width":334,"height":298,"url":"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png","type":"image\/png"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/","url":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/","name":"CFO 4.0 - Impact of digitalization on the activities of the Chief Financial Officer - FYB Financial Yearbook","isPartOf":{"@id":"https:\/\/www.fyb.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage"},"image":{"@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage"},"thumbnailUrl":"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png","datePublished":"2017-12-19T16:10:12+00:00","breadcrumb":{"@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#primaryimage","url":"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png","contentUrl":"https:\/\/www.fyb.de\/wp-content\/uploads\/2017\/11\/Christina-Johansson.png","width":334,"height":298},{"@type":"BreadcrumbList","@id":"https:\/\/www.fyb.de\/en\/produkt\/cfo-4-0-influence-of-digitization-on-the-activities-of-the-chief-financial-officer\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.fyb.de\/en\/"},{"@type":"ListItem","position":2,"name":"FYB Shop","item":"https:\/\/www.fyb.de\/en\/shop\/"},{"@type":"ListItem","position":3,"name":"CFO 4.0 \u2014 Impact of digitalization on the activities of the Chief Financial Officer"}]},{"@type":"WebSite","@id":"https:\/\/www.fyb.de\/en\/#website","url":"https:\/\/www.fyb.de\/en\/","name":"FYB Financial Yearbook","description":"For Your Business","publisher":{"@id":"https:\/\/www.fyb.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.fyb.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.fyb.de\/en\/#organization","name":"FYB Financial Yearbook","url":"https:\/\/www.fyb.de\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.fyb.de\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.fyb.de\/wp-content\/uploads\/2020\/06\/logo.svg","contentUrl":"https:\/\/www.fyb.de\/wp-content\/uploads\/2020\/06\/logo.svg","caption":"FYB Financial Yearbook"},"image":{"@id":"https:\/\/www.fyb.de\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/product\/43959","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/comments?post=43959"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/media\/40945"}],"wp:attachment":[{"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/media?parent=43959"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/product_brand?post=43959"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/product_cat?post=43959"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.fyb.de\/en\/wp-json\/wp\/v2\/product_tag?post=43959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}