


{"id":43798,"date":"2019-12-04T13:18:50","date_gmt":"2019-12-04T11:18:50","guid":{"rendered":"https:\/\/newserver.fyb.de\/produkt\/the-rocky-road-from-the-hardware-light-to-the-world-of-iot\/"},"modified":"2019-12-04T13:18:50","modified_gmt":"2019-12-04T11:18:50","slug":"the-stony-way-from-hardware-light-to-the-world-of-iot","status":"publish","type":"product","link":"https:\/\/www.fyb.de\/en\/produkt\/the-stony-way-from-hardware-light-to-the-world-of-iot\/","title":{"rendered":"The rocky road from the hardware light to the world of&nbsp;IoT"},"content":{"rendered":"<p><strong>Prof. Dr. Max Ringl\u00adstet\u00adter<\/strong> \u2014 Chair at the Catho\u00adlic Univer\u00adsity of Eich\u00adst\u00e4tt-Ingol\u00adstadt and Insti\u00adtute Direc\u00adtor at IDM \u2014 Insti\u00adtut f\u00fcr Digi\u00adta\u00adles Manage\u00adment GmbH, Ingolstadt<\/p>\n<p><strong>Vinzenz Krause<\/strong> \u2014 Mana\u00adging Part\u00adner IDM \u2014 Insti\u00adtut f\u00fcr Digi\u00adta\u00adles Manage\u00adment GmbH, Ingolstadt<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>It\u2019s not just the light\u00ading indus\u00adtry that needs to reinvent itself. The deve\u00adlo\u00adp\u00adment of disrup\u00adtive busi\u00adness models and the gene\u00adra\u00adtion of tech\u00adno\u00adlogy-based radi\u00adcal inno\u00adva\u00adtions pose major chal\u00adlenges, espe\u00adci\u00adally for estab\u00adlished compa\u00adnies, as they are accom\u00adpa\u00adnied by far-reaching chan\u00adges in the orga\u00adniza\u00adtion. One solu\u00adtion for compa\u00adnies to main\u00adtain their pionee\u00adring role in this inten\u00adsi\u00adfied market and compe\u00adti\u00adtive land\u00adscape is the so-called \u201cCorpo\u00adrate Lab\u201d. Within the frame\u00adwork of this inter\u00adnal orga\u00adniza\u00adtio\u00adnal green\u00adhouse, start-ups can be founded\/financed and success-rele\u00advant busi\u00adness models can be driven forward to new success via shared services and stage-gate processes.<\/strong><\/p>\n<p>Like many other indus\u00adtries, the light\u00ading sector is in a state of uphe\u00adaval: sales of conven\u00adtio\u00adnal light\u00ading solu\u00adti\u00adons are falling and radi\u00adcal tech\u00adno\u00adlo\u00adgi\u00adcal deve\u00adlo\u00adp\u00adments such as LED tech\u00adno\u00adlogy or the Inter\u00adnet of Things (IoT) are enab\u00adling the deve\u00adlo\u00adp\u00adment of enti\u00adrely new busi\u00adness models with great poten\u00adtial. The future is called \u201cservice trans\u00adfor\u00adma\u00adtion\u201d and \u201cdigi\u00adtal and data-driven busi\u00adness models\u201d. Compa\u00adnies from outside the indus\u00adtry and start\u00adups have reco\u00adgni\u00adzed this oppor\u00adtu\u00adnity and are pushing vehe\u00admen\u00adtly with their ecosys\u00adtems into the hitherto rather static and clearly struc\u00adtu\u00adred market. As a result, the hitherto domi\u00adnant market play\u00aders are under great pres\u00adsure to&nbsp;act.<\/p>\n","protected":false},"featured_media":40815,"comment_status":"open","ping_status":"closed","template":"","meta":{"wp_typography_post_enhancements_disabled":false},"product_brand":[],"product_cat":[2452,2463,2466,2470],"product_tag":[1464,1479,1486,1492,1500],"class_list":{"0":"post-43798","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-ebook-en","7":"product_cat-fyb-2020-en","8":"product_cat-prof-dr-max-ringlstetter-en","9":"product_cat-vincent-krause","10":"product_tag-start-ups-en","11":"product_tag-prof-dr-max-ringlstetter-en","12":"product_tag-idm-institute-for-digital-management-gmbh","13":"product_tag-vincent-krause","14":"product_tag-iot-en","15":"pa_ausgabe-deutsch-en","16":"pa_ausgabe-englisch-en","18":"first","19":"outofstock","20":"taxable","21":"shipping-taxable","22":"purchasable","23":"product-type-variable"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The rocky road from the hardware light to the world of IoT - FYB Financial Yearbook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fyb.de\/en\/produkt\/the-stony-way-from-hardware-light-to-the-world-of-iot\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The rocky road from the hardware light to the world of IoT - FYB Financial Yearbook\" \/>\n<meta property=\"og:description\" content=\"It&#039;s not just the lighting industry that needs to reinvent itself. The development of disruptive business models and the generation of technology-based radical innovations pose major challenges, especially for established companies, as they are accompanied by far-reaching changes in the organization. One solution for companies to maintain their pioneering role in this intensified market and competitive landscape is the so-called &quot;Corporate Lab&quot;. Within the framework of this internal organizational greenhouse, start-ups can be founded\/financed and success-relevant business models can be driven forward to new success via shared services and stage-gate processes. Like many other industries, the lighting sector is in a state of upheaval: sales of conventional lighting solutions are falling and radical technological developments such as LED technology or the Internet of Things (IoT) are enabling the development of entirely new business models with great potential. 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