{"id":49325,"date":"2023-09-12T09:40:05","date_gmt":"2023-09-12T07:40:05","guid":{"rendered":"https:\/\/www.fyb.de\/rooom-closes-financing-round-for-euro-17-million\/"},"modified":"2023-09-12T13:31:09","modified_gmt":"2023-09-12T11:31:09","slug":"rooom-closes-financing-round-for-euro-17-million","status":"publish","type":"post","link":"https:\/\/www.fyb.de\/en\/rooom-closes-financing-round-for-euro-17-million\/","title":{"rendered":"Financing round for room over Euro 17 million"},"content":{"rendered":"

Jena\/Munich \u2014 With the support of invest\u00adment bank Bryan, Garnier & Co, Jena-based rooom AG has just raised over 17 million euros in a successful finan\u00adcing round. The finan\u00adcing round is backed by a consor\u00adtium of insti\u00adtu\u00adtio\u00adnal inves\u00adtors led by Munich-based finan\u00adcial inves\u00adtor Marondo Capi\u00adtal. Growth capi\u00adtal provi\u00adders such as Tech\u00adno\u00adlo\u00adgie-Gr\u00fcn\u00adder\u00adfonds Sach\u00adsen (TGFS) and bm\u2011t Betei\u00adli\u00adgungs\u00adma\u00adnage\u00adment Th\u00fcrin\u00adgen as well as other exis\u00adting inves\u00adtors are also involved.<\/p>\n

Jena-based rooom AG<\/a> has raised over 17 million euros in fresh capi\u00adtal as part of a successful finan\u00adcing round. In addi\u00adtion to the new inves\u00adtors Marondo Capi\u00adtal<\/a> and TGFS<\/a>, exis\u00adting inves\u00adtors such as bm|t<\/a> and others parti\u00adci\u00adpa\u00adted. This invest\u00adment also unders\u00adcores the growing importance of 3D visua\u00adliza\u00adtion and Meta\u00adverse solu\u00adti\u00adons in the enterprise.<\/p>\n

Foun\u00added in 2016, rooom AG offers soft\u00adware solu\u00adti\u00adons for crea\u00adting 3D content and digi\u00adtal expe\u00adri\u00aden\u00adces in augmen\u00adted and virtual reality, which are used in Meta\u00adverse<\/strong>, among others. rooom\u2019s custo\u00admers include Deut\u00adsche Tele\u00adkom, BMW, Zeiss, porta and Bosch. The Jena-based company curr\u00adently employs around 100 people and now reaches more than six million users in over 120 countries.<\/p>\n

\u201cHans Elst\u00adner and his team have deve\u00adlo\u00adped a proprie\u00adtary tech\u00adno\u00adlogy for crea\u00adting 3D content that stands up to global compa\u00adri\u00adson. Without the use of special apps or virtual reality glas\u00adses, users can easily immerse them\u00adsel\u00adves in virtual worlds and explore any type of 3D object using only their smart\u00adphones,\u201d explains Sebas\u00adtian Schirl, Mana\u00adging Direc\u00adtor at Bryan, Garnier & Co<\/strong>, who advi\u00adsed on the transaction.<\/p>\n

\u201cA successful growth finan\u00adcing round is anything but a matter of course in these tense times. We now want to use the funds raised prima\u00adrily for marke\u00adting and further inter\u00adna\u00adtio\u00adna\u00adliza\u00adtion, above all in the USA,\u201d empha\u00adsi\u00adzes Hans Elsner, foun\u00adder and CEO of rooom AG.<\/p>\n

Slowing tran\u00adsac\u00adtion momen\u00adtum after initial hype in virtual reality soft\u00adware deve\u00adlo\u00adper market<\/strong><\/p>\n

As an analy\u00adsis by Bryan, Garnier & Co shows, provi\u00adders of hard\u00adware and soft\u00adware solu\u00adti\u00adons in the areas of meta\u00adverse and augmen\u00adted and virtual reality have been in high demand over the past two years: in 2021 and 2022, start\u00adups and tech\u00adno\u00adlogy compa\u00adnies were able to raise around \u20ac25 billion in capi\u00adtal in almost 4,000 indi\u00advi\u00addual tran\u00adsac\u00adtions, but since the end of 2022, the number of tran\u00adsac\u00adtions has drop\u00adped signi\u00adfi\u00adcantly: In the first half of 2023, compa\u00adnies raised only around EUR 2.0 billion in 542 tran\u00adsac\u00adtions, accor\u00adding to one result of the analysis.<\/p>\n

\u201cThe initial hype around the Meta\u00adverse has curr\u00adently died down a bit, but the market for virtual expe\u00adri\u00aden\u00adces has long been there,\u201d Schirl said. \u201cHowe\u00adver, many compa\u00adnies in this field are still in their infancy. rooom is one of the very few compa\u00adnies here that is alre\u00adady selling its solu\u00adti\u00adons with great commer\u00adcial success.\u201d It is no coin\u00adci\u00addence that rooom was also named \u201cTop Manage\u00adment Solu\u00adtion Provi\u00adder\u201d and \u201cCool Vendor\u201d by Gart\u00adner, the worl\u00add\u2019s leading rese\u00adarch and consul\u00adting company in the IT sector.<\/p>\n

Manage\u00adment consul\u00adtants at Bain & Company expect that the market for meta\u00adverse solu\u00adti\u00adons and virtual expe\u00adri\u00aden\u00adces could reach a market volume of $700 billion to $900 billion by 2030. Until then, it will also become clear who the real winners in the market are.<\/p>\n

The Bryan, Garnier & Co deal team<\/strong> consis\u00adted of Falk M\u00fcller-Veerse (photo \u00a9 Bryan Garnier & Co)<\/strong>, Sebas\u00adtian Schirl, Berk Kirca, Alex\u00adan\u00adder Rein\u00adauer and Paul Hirsch.<\/p>\n

About Marondo
\n<\/strong>
\nMarondo, with offices in Munich and Stutt\u00adgart, is an invest\u00adment company for fast-growing, tech\u00adno\u00adlogy-orien\u00adted, next-gene\u00adra\u00adtion SMEs in Germany and DACH. The fund invests in compa\u00adnies from the German tech\u00adno\u00adlogy sector through majo\u00adrity and mino\u00adrity tran\u00adsac\u00adtions. These include soft\u00adware & IT, Indus\u00adtry 4.0, envi\u00adron\u00admen\u00adtal tech\u00adno\u00adlo\u00adgies, new mate\u00adri\u00adals, and health & medi\u00adcal tech\u00adno\u00adlo\u00adgies. In addi\u00adtion to exten\u00adsive expan\u00adsion capi\u00adtal, Marondo also offers liqui\u00addity solu\u00adti\u00adons for exis\u00adting share\u00adhol\u00adders. The part\u00adner\u00adship is led by four part\u00adners with over 80 years of indus\u00adtry expe\u00adri\u00adence, 90 finan\u00adced compa\u00adnies and seve\u00adral hundred tran\u00adsac\u00adtions over the past two deca\u00addes. www.marondo.com.<\/p>\n

About TGFS<\/strong><\/h4>\n

The TGFS Tech\u00adno\u00adlo\u00adgie\u00adgr\u00fcn\u00adder\u00adfonds Sach\u00adsen provi\u00addes tech\u00adno\u00adlogy-orien\u00adted foun\u00adders with equity capi\u00adtal for the seed and start-up phase. The fund was first laun\u00adched in 2008 by the Free State of Saxony (inclu\u00adding ERDF funding) and Saxon finan\u00adcial insti\u00adtu\u00adti\u00adons and has since supported over 100 start-ups. In 2023, the TGFS laun\u00adched its third gene\u00adra\u00adtion of funds. The target compa\u00adnies of the TGFS are young, inno\u00adva\u00adtive, tech\u00adno\u00adlogy-orien\u00adted compa\u00adnies that belong to the ICT, semi\u00adcon\u00adduc\u00adtor and micro\u00adsys\u00adtems tech\u00adno\u00adlogy, medi\u00adcal tech\u00adno\u00adlogy, life science, envi\u00adron\u00admen\u00adtal and energy tech\u00adno\u00adlogy, and new media sectors and have their head\u00adquar\u00adters or opera\u00adting faci\u00adli\u00adties in Saxony. www.tgfs.de<\/a><\/p>\n

About bm|t<\/strong><\/h4>\n

bm|t betei\u00adli\u00adgungs\u00adma\u00adnage\u00adment th\u00fcrin\u00adgen gmbh, based in Erfurt, is the first address for venture capi\u00adtal and private equity finan\u00adcing in Thurin\u00adgia. bm|t curr\u00adently mana\u00adges eleven funds with a total volume of more than 440 million euros and invests in inno\u00adva\u00adtive compa\u00adnies in almost all sectors and in all phases of corpo\u00adrate deve\u00adlo\u00adp\u00adment \u2014 from the start-up and growth phase to corpo\u00adrate succes\u00adsion and buyouts. www.bm\u2011t.com<\/a><\/p>\n

About rooom<\/strong><\/h4>\n

rooom AG is an IT company from Jena, which was foun\u00added in 2016. They offer web-based solu\u00adti\u00adons for the crea\u00adtion, manage\u00adment and play\u00adout of immersive 3D content. The plat\u00adform can be used for a wide range of appli\u00adca\u00adti\u00adons and works with augmen\u00adted reality, virtual reality and gene\u00adra\u00adtive AI. In recent years, the company has been awarded various inno\u00adva\u00adtion prizes such as the German Inno\u00adva\u00adtion Award, the Euro\u00adpean Meta\u00adverse Award and the Inno\u00adva\u00adtion and Excel\u00adlence Award. rooom employs around 100 people and its most important custo\u00admers include Deut\u00adsche Tele\u00adkom, BMW, Zeiss, porta and Bosch. In addi\u00adtion, the plat\u00adform reaches over six million users in 120 count\u00adries. www.rooom.com\/de<\/a><\/p>\n

About Bryan, Garnier & Co
\n<\/strong>
\nBryan, Garnier & Co, foun\u00added in 1996 in Paris and London, is an invest\u00adment bank focu\u00adsed on Euro\u00adpean growth compa\u00adnies with over 200 employees in six offices in Europe (London, Paris, Munich, Stock\u00adholm, Oslo, Amster\u00addam) and the US (New York). As an inde\u00adpen\u00addent, full-service invest\u00adment bank, Bryan, Garnier & Co provi\u00addes compre\u00adhen\u00adsive finan\u00adcing advice and support along the complete life\u00adcy\u00adcle of its clients \u2014 from initial rounds of finan\u00adcing to a poten\u00adtial sale or IPO with subse\u00adquent follow-on finan\u00adcing. On average, the bank accom\u00adpa\u00adnies a good 70 tran\u00adsac\u00adtions per year.<\/p>\n

The range of services includes equity analy\u00adsis, equity sales and trading, private and public capi\u00adtal raising, and M&A advi\u00adsory for growth compa\u00adnies and their inves\u00adtors. The focus is on the growth sectors of tech\u00adno\u00adlogy, health\u00adcare and sustaina\u00adbi\u00adlity. Bryan, Garnier & Co is a regis\u00adtered broker and licen\u00adsed with the AMF and FCA in Europe and FINRA in the US. www.bryangarnier.com<\/p>\n","protected":false},"excerpt":{"rendered":"

Jena\/Munich \u2014 With the support of invest\u00adment bank Bryan, Garnier & Co, Jena-based rooom AG has just raised over 17 million euros in a successful finan\u00adcing round. The finan\u00adcing round is backed by a consor\u00adtium of insti\u00adtu\u00adtio\u00adnal inves\u00adtors led by Munich-based finan\u00adcial inves\u00adtor Marondo Capi\u00adtal. Growth capi\u00adtal provi\u00adders such as Tech\u00ad\u00adno\u00ad\u00adlo\u00ad\u00adgie-Gr\u00fcn\u00ad\u00adder\u00ad\u00adfonds Sach\u00adsen (TGFS) and bm\u2011t [\u2026]<\/p>\n","protected":false},"author":2,"featured_media":49322,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[1369,1372,1373,1377],"tags":[],"class_list":["post-49325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investors","category-consultant","category-venture-capital-en","category-corporate-finance-ma"],"yoast_head":"\nFinancing round for room over Euro 17 million - FYB Financial Yearbook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fyb.de\/en\/rooom-closes-financing-round-for-euro-17-million\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Financing round for room over Euro 17 million - FYB Financial Yearbook\" \/>\n<meta property=\"og:description\" content=\"Jena\/Munich \u2014 With the support of invest\u00adment bank Bryan, Garnier & Co, Jena-based rooom AG has just raised over 17 million euros in a successful finan\u00adcing round. 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