{"id":42981,"date":"2019-10-09T09:21:27","date_gmt":"2019-10-09T07:21:27","guid":{"rendered":"https:\/\/newserver.fyb.de\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/"},"modified":"2019-10-09T09:21:27","modified_gmt":"2019-10-09T07:21:27","slug":"bayern-kapital-invests-again-in-saas-provider-leadtributor","status":"publish","type":"post","link":"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/","title":{"rendered":"Bayern Kapital invests again in SaaS provider leadtributor"},"content":{"rendered":"<p>Landshut\/Munich \u2014 Munich-based <strong>lead\u00adt\u00adri\u00adbu\u00adtor<\/strong> GmbH raises its <strong>Series A finan\u00adcing round<\/strong> as plan\u00adned and recei\u00adves a seven-digit amount from exis\u00adting inves\u00adtors as well as from a new inves\u00adtor. The young company intends to use the funds for further tech\u00adni\u00adcal deve\u00adlo\u00adp\u00adment of the product and to build up the distri\u00adbu\u00adtion network in order to open up further markets.  <strong>Bayern Kapi\u00adtal,<\/strong> an inves\u00adtor in lead\u00adt\u00adri\u00adbu\u00adtor since June 2017, is also parti\u00adci\u00adpa\u00adting again in this Series A3 round toge\u00adther with the Swiss<strong> Base\u00adTech Ventures<\/strong> AG and the former CEO of Sage Soft\u00adware GmbH, <strong>Peter Dewald<\/strong>. New on board is <strong>Hamm Manage\u00adment Consul\u00adting<\/strong> GmbH.<\/p>\n<p>lead\u00adt\u00adri\u00adbu\u00adtor GmbH has deve\u00adlo\u00adped a soft\u00adware-as-a-service (SaaS) solu\u00adtion of the same name for compa\u00adnies from a wide range of indus\u00adtries whose sales chan\u00adnels are complex, multi-level and, to date, often orga\u00adni\u00adzed manu\u00adally. The start\u00ading point: These compa\u00adnies support their respec\u00adtive sales part\u00adners in gene\u00adra\u00adting demand and leads and invest marke\u00adting funds for this purpose. The cont\u00adacts gene\u00adra\u00adted from marke\u00adting acti\u00advi\u00adties were previously forwarded manu\u00adally to specia\u00adlist dealers, distri\u00adbu\u00adtors or sales part\u00adners. From this point on, compa\u00adnies have very limi\u00adted or no over\u00adview of whether and to what inten\u00adsity these leads are being follo\u00adwed up by the sales part\u00adner, what the current proces\u00adsing status is, and how many leads have been conver\u00adted to actual orders. This need gave rise to the idea for lead\u00adt\u00adri\u00adbu\u00adtor: In the course of the digi\u00adtiza\u00adtion wave, many compa\u00adnies have to solve the ques\u00adtion of how to digi\u00adtize their multi-level sales chan\u00adnels and colla\u00adbo\u00adra\u00adtion with sales part\u00adners, which is curr\u00adently diffi\u00adcult to map with common CRM systems. To date, there is no compa\u00adra\u00adble solu\u00adtion on the market.<\/p>\n<p>lead\u00adt\u00adri\u00adbu\u00adtor\u2019s custo\u00admers include major inter\u00adna\u00adtio\u00adnal IT compa\u00adnies such as Adobe, Huawei, Sage and Haufe-Lexware. In addi\u00adtion, lead\u00adt\u00adri\u00adbu\u00adtor had expan\u00added its offe\u00adring to other indus\u00adtries \u2014 whose start\u00ading points are simi\u00adlar to those of the IT indus\u00adtry and who use complex, indi\u00adrect sales chan\u00adnels or offer products that require expl\u00adana\u00adtion. Even compa\u00adnies from the sani\u00adtary, heating, air-condi\u00adtio\u00adning and buil\u00adding services engi\u00adnee\u00adring sectors are now part of the eleven-sector lead\u00adt\u00adri\u00adbu\u00adtor custo\u00admer portfolio.<\/p>\n<p>Last year, lead\u00adt\u00adri\u00adbu\u00adtor had alre\u00adady increased the Series A round from 2017 as plan\u00adned and used these funds for the further deve\u00adlo\u00adp\u00adment of the IT infra\u00adstruc\u00adture and the hiring of new employees. lead\u00adt\u00adri\u00adbu\u00adtor also made great progress on the earnings side: the young company now gene\u00adra\u00adtes six times as much license reve\u00adnue as before Bayern Kapi\u00adtal\u2019s investment.<\/p>\n<p>Roman Huber, Mana\u00adging Direc\u00adtor of Bayern Kapi\u00adtal, says: \u201cThe team of lead\u00adt\u00adri\u00adbu\u00adtor has achie\u00adved a lot in the past months and is fully on sche\u00addule. The perfor\u00admance of the IT has been signi\u00adfi\u00adcantly impro\u00adved and the data secu\u00adrity has become a bit higher again. What is clear is that the market poten\u00adtial for lead\u00adt\u00adri\u00adbu\u00adtor\u2019s solu\u00adtion is there, as many compa\u00adnies need soft\u00adware to make progress in digi\u00adtiz\u00ading their own sales and busi\u00adness processes.\u201d<\/p>\n<p><strong>About lead\u00adt\u00adri\u00adbu\u00adtor&nbsp;GmbH<\/strong><br>\nlead\u00adt\u00adri\u00adbu\u00adtor GmbH was foun\u00added in 2015 and is based in Munich. The company deve\u00adlops and distri\u00adbu\u00adtes lead\u00adt\u00adri\u00adbu\u00adtor, the SaaS solu\u00adtion for lead manage\u00adment with sales part\u00adners. The soft\u00adware controls the rapid proces\u00adsing and moni\u00adto\u00adring of leads to sales part\u00adners. It is compa\u00adti\u00adble with popu\u00adlar CRM systems and inter\u00adfaces with marke\u00adting auto\u00adma\u00adtion solu\u00adti\u00adons. In this way, it guaran\u00adtees abso\u00adlute trans\u00adpa\u00adrency of all chan\u00adnel acti\u00advi\u00adties 24 hours a day and impro\u00adves coor\u00addi\u00adna\u00adtion between marke\u00adting and sales depart\u00adments. www.leadtributor.de<\/p>\n<p><strong>About Bayern Kapital<\/strong><br>\nBayern Kapi\u00adtal GmbH, based in Lands\u00adhut, was foun\u00added in 1995 as a wholly owned subsi\u00addiary of LfA F\u00f6rder\u00adbank Bayern on the initia\u00adtive of the Bava\u00adrian state govern\u00adment. As the venture capi\u00adtal company of the Free State of Bava\u00adria, Bayern Kapi\u00adtal provi\u00addes equity capi\u00adtal to the foun\u00adders of inno\u00adva\u00adtive high-tech compa\u00adnies and young, inno\u00adva\u00adtive tech\u00adno\u00adlogy compa\u00adnies in Bava\u00adria. Bayern Kapi\u00adtal curr\u00adently mana\u00adges eleven invest\u00adment funds with an invest\u00adment volume of around 325 million euros. To date, Bayern Kapi\u00adtal has inves\u00adted around 305 million euros of venture capi\u00adtal in over 270 inno\u00adva\u00adtive tech\u00adno\u00adlogy-orien\u00adted compa\u00adnies from a wide range of sectors, inclu\u00adding life scien\u00adces, soft\u00adware &amp; IT, mate\u00adri\u00adals &amp; new mate\u00adri\u00adals, nano\u00adtech\u00adno\u00adlogy and envi\u00adron\u00admen\u00adtal tech\u00adno\u00adlogy. As a result, more than 7,500 jobs have been perma\u00adnently crea\u00adted in Bava\u00adria in sustainable companies.<br>\nwww.bayernkapital.de<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Landshut\/Munich \u2014 Munich-based lead\u00adt\u00adri\u00adbu\u00adtor GmbH raises its Series A finan\u00adcing round as plan\u00adned and recei\u00adves a seven-digit amount from exis\u00adting inves\u00adtors as well as from a new inves\u00adtor. The young company intends to use the funds for further tech\u00adni\u00adcal deve\u00adlo\u00adp\u00adment of the product and to build up the distri\u00adbu\u00adtion network in order to open&nbsp;up&nbsp;[\u2026]<\/p>\n","protected":false},"author":2,"featured_media":42795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[886,1364,1366],"tags":[],"class_list":["post-42981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-en","category-featured-en","category-news-en","news-category-venture-capital-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bayern Kapital invests again in SaaS provider leadtributor - FYB Financial Yearbook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bayern Kapital invests again in SaaS provider leadtributor - FYB Financial Yearbook\" \/>\n<meta property=\"og:description\" content=\"Landshut\/Munich \u2014 Munich-based lead\u00adt\u00adri\u00adbu\u00adtor GmbH raises its Series A finan\u00adcing round as plan\u00adned and recei\u00adves a seven-digit amount from exis\u00adting inves\u00adtors as well as from a new inves\u00adtor. The young company intends to use the funds for further tech\u00adni\u00adcal deve\u00adlo\u00adp\u00adment of the product and to build up the distri\u00adbu\u00adtion network in order to open up [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\" \/>\n<meta property=\"og:site_name\" content=\"FYB Financial Yearbook\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-09T07:21:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.fyb.de\/wp-content\/uploads\/2019\/04\/a-bayern.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"284\" \/>\n\t<meta property=\"og:image:height\" content=\"284\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tatjana Anderer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tatjana Anderer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\"},\"author\":{\"name\":\"Tatjana Anderer\",\"@id\":\"https:\/\/www.fyb.de\/en\/#\/schema\/person\/4308b3086925bc8567ceba3ebd69b4ce\"},\"headline\":\"Bayern Kapital invests again in SaaS provider leadtributor\",\"datePublished\":\"2019-10-09T07:21:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\"},\"wordCount\":689,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.fyb.de\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.fyb.de\/wp-content\/uploads\/2019\/04\/a-bayern.jpg\",\"articleSection\":[\"General\",\"Featured\",\"News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\",\"url\":\"https:\/\/www.fyb.de\/en\/bayern-kapital-invests-again-in-saas-provider-leadtributor\/\",\"name\":\"Bayern Kapital invests again in SaaS provider leadtributor - 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