{"id":42065,"date":"2018-04-11T12:41:35","date_gmt":"2018-04-11T10:41:35","guid":{"rendered":"https:\/\/newserver.fyb.de\/eckes-granini-acquires-stake-in-smoothie-producer-true-fruits\/"},"modified":"2018-04-11T12:41:35","modified_gmt":"2018-04-11T10:41:35","slug":"eckes-granini-acquires-stake-in-smoothie-producer-true-fruits","status":"publish","type":"post","link":"https:\/\/www.fyb.de\/en\/eckes-granini-acquires-stake-in-smoothie-producer-true-fruits\/","title":{"rendered":"Eckes-Granini acquires stake in smoothie producer true fruits"},"content":{"rendered":"<p>Frank\u00adfurt \u2014 The <strong>Eckes-Granini Group<\/strong> has acqui\u00adred a 35% stake in <strong>true fruits<\/strong> GmbH, Bonn, through Eckes-Granini Betei\u00adli\u00adgungs\u00adver\u00adwal\u00adtung GmbH. The tran\u00adsac\u00adtion is subject to appr\u00adoval by the rele\u00advant anti\u00adtrust autho\u00adri\u00adties. Foun\u00added as recently as 2006, true fruits is one of the leading suppli\u00aders of smoothies in Germany with sales of EUR 43 million (2017). At the same time, the company repea\u00adtedly makes head\u00adlines with its head\u00adline-grab\u00adbing adver\u00adti\u00adsing campaigns.<\/p>\n<p>The smoothies market is conside\u00adred one of the fastest-growing areas of the indus\u00adtry. The foun\u00adders of true fruits will remain opera\u00adtio\u00adnally respon\u00adsi\u00adble as share\u00adhol\u00adders and mana\u00adging direc\u00adtors. The parties have agreed not to disc\u00adlose the tran\u00adsac\u00adtion volume.<\/p>\n<p>Eckes-Granini is one of the most important brand manu\u00adfac\u00adtu\u00adr\u00aders of fruit juices and fruit-based soft drinks in Europe and is best known for brands such as granini, Pago, hohes C, Joker, Rynkeby and YO Syrup. Eckes-Granini was compre\u00adhen\u00adsi\u00advely advi\u00adsed on the tran\u00adsac\u00adtion by Reed Smith under the leader\u00adship of Frank\u00adfurt-based Corpo\u00adrate Part\u00adner Dr. Andreas J\u00fcrgens and Asso\u00adciate Dr. Philip Schmidt. Dr. J\u00fcrgens has a long-stan\u00adding client rela\u00adti\u00adonship with Eckes-Granini in which he has alre\u00adady advi\u00adsed on seve\u00adral transactions.<\/p>\n<p>Based on this rela\u00adti\u00adonship, <strong>Reed Smith<\/strong> now came into play for <strong>Eckes-Granini for the<\/strong> first time. Consul\u00adtant Eckes-Granini Reed&nbsp;Smith:<br>\nDr. Andreas J\u00fcrgens, Dr. Philip Schmidt (both Corporate\/M&amp;A, Lead), Tilman Siebert (Part\u00adner), Helge Aulmann (Asso\u00adciate) (both Merger Control), Dr. Anette G\u00e4rt\u00adner (Part\u00adner), Iris Kruse (Asso\u00adciate) (both IP), Dr. Marc Spiel\u00adber\u00adger (Part\u00adner), Clau\u00addia Kuhn (Asso\u00adciate) (both Employ\u00adment) END About Reed Smith Reed Smith is one of the leading inter\u00adna\u00adtio\u00adnal law firms with more than 1,700 lawy\u00aders in 27 offices in Europe, the US, the Middle East and Asia. For more infor\u00adma\u00adtion, visit www.reedsmith.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frank\u00adfurt \u2014 The Eckes-Granini Group has acqui\u00adred a 35% stake in true fruits GmbH, Bonn, through Eckes-Granini Betei\u00adli\u00adgungs\u00adver\u00adwal\u00adtung GmbH. The tran\u00adsac\u00adtion is subject to appr\u00adoval by the rele\u00advant anti\u00adtrust autho\u00adri\u00adties. Foun\u00added as recently as 2006, true fruits is one of the leading suppli\u00aders of smoothies in Germany with sales of EUR 43 million (2017). At&nbsp;[\u2026]<\/p>\n","protected":false},"author":2,"featured_media":42076,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[886,1364,1366],"tags":[],"class_list":["post-42065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-en","category-featured-en","category-news-en","news-category-private-equity-news-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Eckes-Granini acquires stake in smoothie producer true fruits - FYB Financial Yearbook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fyb.de\/en\/eckes-granini-acquires-stake-in-smoothie-producer-true-fruits\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eckes-Granini acquires stake in smoothie producer true fruits - FYB Financial Yearbook\" \/>\n<meta property=\"og:description\" content=\"Frank\u00adfurt \u2014 The Eckes-Granini Group has acqui\u00adred a 35% stake in true fruits GmbH, Bonn, through Eckes-Granini Betei\u00adli\u00adgungs\u00adver\u00adwal\u00adtung GmbH. The tran\u00adsac\u00adtion is subject to appr\u00adoval by the rele\u00advant anti\u00adtrust autho\u00adri\u00adties. Foun\u00added as recently as 2006, true fruits is one of the leading suppli\u00aders of smoothies in Germany with sales of EUR 43 million (2017). 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